Business goals, user needs, technology
Functional and attractive UI
What can we do for you?
- Improved involvement and satisfaction of end users.
- Adapting applications to the actual user expectations.
- Assessment of user requirements, creating user personas, behavioral segmentation, creating empathy and user journey maps or user flows to ensure the highest quality of solutions.
- Workshops conducted in methodologies chosen accordingly to the project specifics.
- Interaction and navigation design according to user expectations.
- Interaction and user experience design according to business goals.
- Prototype tests.
- Evaluation of products or solutions with the target group.
- Testing methods selected accordingly to the project specifics.
- Adding a graphical visual layer for deeper and more emotional user experience.
- Assuring coherence between application UI and general branding.
Focus on the user
The success of evolution of digital products
Usability testing tools
To ensure the highest quality of our solutions, we use a number of available tools to test their usability.
|Tests with users||Eye tracking and heat maps||Surveys||Card sorting||Paper prototyping|
|Testing the usability of a site according to written scenarios. It allows testing how users navigate through the site, detect difficulties and problems and record their experience.||Eyeball and mouse cursor movement tracking allows detection of all problematic areas of the system, identifying sections of most interest and optimizing the conversion rate.||Conducting surveys on the intuitiveness of the site, easiness of navigation and time needed to find relevant information to generate ideas or find people that can take part in usability tests.||Verification how users perceive the hierarchy of the elements of the site, useful especially at the design stage of its structure or while optimizing its usability.||Creating paper mock-ups of the site’s interface and discussing them with users to identify all problems they may encounter.|
Effective and clear message
Using our experience involving various platforms and industries, we successfully carry out UI/UX projects. Typically, as part of larger ventures, but also as standalone projects.
- Focus on user experience.
- Influencing the user’s attitude and behavior.
- Ensuring a clear message.