Standard IT success metrics like staying on time and within budget often fail to guarantee real business impact. In this episode, we deconstruct the traditional outsourcing model and explain why the “feature factory” approach frequently leads to software where nearly half of the functionality remains unused.

Key topics discussed:

• Why optimizing for output instead of business outcomes is a strategic mistake.

• Selecting a development team that understands and challenges your business goals.

• The evolving role of the Product Solutions Manager (PSM) in the age of AI.

• Strategic criteria for choosing a technology partner, including geopolitical stability and cultural alignment.

• The necessity of strategic workshops and problem validation before writing a single line of code.

You will learn how to shift from tactical outsourcing to strategic partnership, ensuring your software investments turn into measurable business results in an era where AI makes execution faster but strategy more critical.