Two apps, one goal: personalized music for business and home.
Case Study - GO ON
Project Goal_
Euvic was responsible for comprehensive support in both projects – from the design phase, through implementation, to deployment and maintenance. Our goal was to create applications that not only meet users’ expectations but also enable easy integration with GO ON’s business partners.
GO ON Business: GO ON Business was created to deliver legally licensed commercial music to locations such as restaurants, hotels, beauty salons, and spas. The service provides a variety of playlists tailored to the specific business environment, positively impacting the experience of customers in these venues.
GO ON Home&Active: GO ON Home&Active was designed for individual users looking for music suited to various activities and moods. The application offers two main categories: GO ON Active – playlists that support physical activities, and GO ON Home – tracks that enrich home moments and family gatherings.
Challenges_
The task required the creation of an application that could be easily integrated with various business platforms and partner services.
The most significant challenge was the implementation of HLS technology, enabling music streaming in three different quality levels. This required the development of a converter that would generate content in the appropriate formats.
Workflow_
The project execution followed a standard process based on a classical waterfall approach, with elements of agile management. After the design and implementation phases, we moved on to testing and production deployment.
The application is currently in the development and maintenance phase.
Solution Delivered_
Euvic delivered two mobile applications available on Android, iOS, and Android TV platforms.
- GO ON Business: A web and mobile application that provides business users with access to music tailored to their business activities. The app allows the selection of playlists specific to the venue type, such as restaurants, gyms, or spas.
- GO ON Home&Active: A mobile application available on Android and iOS (coming soon to Android TV), offering users playlists for physical activities and home-based moments. The simple and intuitive interface allows quick selection of the right music.
Technologies_
- Java (Android)
- Kotlin
- RxSwift (iOS)
- .NET Framework
- MS SQL Server
- Firebase
Benefits of the solution_
- Easy integration with business partner offerings, such as telecommunication service providers.
- Legal music without the need to create personal playlists.
- Flexibility to choose between commercial music and royalty-free options.
- The ability to play music in various service locations, influencing customers’ subjective experiences.
- Fast and easy access to personalized playlists suited to physical activities and moods.
- Available on Android, iOS, and soon on Android TV.
Team_
- 2x mobile developer
- web developer,
- backend developer,
- QA
- 0.25 project manager.
Summary_
GO ON Business and GO ON Home&Active are two applications that provide personalized music solutions for the B2B sector and individual users.
These applications not only met the client’s expectations but also allowed GO ON to form partnerships with business partners, increasing their market reach and influence.
Future Steps_
The client has ambitious plans for further development of both applications, which include introducing smart features that will increase their value for users.
In the case of GO ON Home&Active, plans include expanding the application with innovative solutions, such as heart rate measurement, which will allow for dynamically adjusting the tempo of the music to the intensity of the user’s physical activity.
Similarly, with GO ON Business, the client has well-defined ideas for further app development and is actively seeking funding sources, including from EU funds.
The collaboration with GO ON Sp. z o.o. is progressing very well, and their commitment to further product development confirms that they are open to long-term cooperation with Euvic.
